Creating an efficient matching reward net web page is without doubt one of the easiest but most impactful methods for nonprofits and different teams to spice up their fundraising efforts. By educating donors about company matching reward packages and offering quick access to essential instruments, your group can unlock untapped income and double—and even triple—contributions. However what makes these matching reward net pages really profitable?
On this submit, we’ve compiled the highest 10 examples of matching reward net pages from main nonprofits to encourage your individual design. These embrace:
- Lehigh College
- College of Georgia
- Pink Cross
- Save the Youngsters
- Susan G. Komen
- St. Jude Youngsters’s Analysis Hospital
- Feeding America
- Shriners Hospitals for Youngsters
- American Lung Affiliation
- Humane Society of the USA
From user-friendly layouts to forcing calls to motion, these examples showcase how organizations can interact their audiences, streamline the gift-matching course of, and drive spectacular outcomes. However earlier than we dive in, we wish to assessment the fundamentals.
What are Matching Reward Internet Pages?
Matching reward net pages are devoted sections on a nonprofit’s web site designed to coach donors about company matching reward packages and encourage them to make the most of the alternatives. These pages function a centralized useful resource to tell supporters that their donations might be doubled by way of their employers’ philanthropic initiatives, considerably amplifying the impression of their contributions.
Matching reward net pages are important for nonprofits to boost consciousness and seize further income which may in any other case be ignored. By simplifying the method and making sources readily accessible, these pages assist donors perceive the worth of matching items—and in the end take motion.
Whether or not you’re constructing a brand new web page from scratch or just optimizing an current one, these concepts will allow you to construct an identical reward web page that resonates together with your donors to drive motion.
Let’s start with the primary instance!
Matching Reward Internet Web page #1: Lehigh College
View the matching items web page right here: https://alumni.lehigh.edu/matching-gift
Based in 1865, Lehigh College is a personal analysis establishment in Bethlehem, Pennsylvania, identified for its sturdy engineering, enterprise, and humanities packages. Its mission is to advance studying, promote analysis, and serve society.
Lehigh actively promotes matching items by educating alumni, mother and father, and donors about company matching alternatives. The college’s giving portal contains a searchable matching reward database, making it simple for donors to determine whether or not their employers take part in such packages and maximize their assist for Lehigh’s educational initiatives and campus tasks.
Standout characteristic: Matching reward search instrument, supplying company-specific program insights and types for hundreds of matching reward suppliers
Matching Reward Internet Web page #2: College of Georgia
View the matching items web page right here: https://giving.uga.edu/matching-gifts/
The College of Georgia (or UGA), based in 1785, is a public analysis college in Athens, Georgia. As one of many oldest public establishments in the USA, UGA’s mission focuses on fostering excellence in training, analysis, and public service to positively impression its college students and communities.
To assist its sturdy educational and extracurricular packages, UGA leverages company matching reward packages. The college encourages donors to double their contributions by offering an accessible matching reward instrument on its giving pages and highlighting corporations that take part in such packages to extend donor engagement.
Standout characteristic: Highlighting prime employers that match worker donations to the college, together with collapsible program tips for simple entry
Matching Reward Internet Web page #3: Pink Cross
View the matching items web page right here: https://www.redcross.org/donations/ways-to-donate/workplace-giving-matching-gift.html
The American Pink Cross, based in 1881, gives emergency help, catastrophe aid, and training throughout the globe. Its mission facilities on assuaging human struggling throughout instances of disaster by way of volunteerism and donor assist.
The Pink Cross strategically integrates matching reward alternatives into its fundraising efforts by sustaining a devoted matching reward net web page and selling company philanthropy throughout main campaigns. This ensures donors can maximize their impression when supporting catastrophe response and preparedness packages.
Standout characteristic: Embedded donation type throughout the matching reward web page, making it simple for donors to take the following steps and make their preliminary donations (in the event that they haven’t already!) earlier than requesting a match
Matching Reward Internet Web page #4: Save the Youngsters
View the matching items web page right here: https://www.savethechildren.org/us/about-us/become-a-partner/workplace-giving-matching-gifts
Save the Youngsters is a worldwide nonprofit based in 1919 that goals to enhance the lives of kids by way of training, well being care, and safety throughout crises. Working in over 100 nations, the group is dedicated to making sure each little one has the possibility to thrive.
Save the Youngsters emphasizes matching items by actively educating donors about company matching alternatives. Their fundraising campaigns typically spotlight matching reward choices, making it simple for supporters to seek for their employers and multiply their contributions to the trigger.
Standout characteristic: Full visualization of the matching expertise utilizing academic graphics, strolling by way of the method step-by-step
Matching Reward Internet Web page #5: Susan G. Komen
View the matching items web page right here: https://www.komen.org/how-to-help/donate/matching-gifts/
Susan G. Komen, established in 1982, is a number one group devoted to ending breast most cancers by way of analysis, advocacy, and neighborhood assist. Identified for its iconic Race for the Remedy occasions, the nonprofit focuses on elevating consciousness and funding for breast most cancers packages.
Susan G. Komen additionally encourages donors to discover matching reward choices by way of devoted net instruments and donor communications. Its emphasis on company matching helps safe further funding for analysis and assist companies, amplifying the impression of particular person donations.
Standout characteristic: Matching reward Q&A bit, protecting all of the fundamentals of company matching items that donors might have to know to take part within the packages
Matching Reward Internet Web page #6: St. Jude Youngsters’s Analysis Hospital
View the matching items web page right here: https://www.stjude.org/get-involved/workplace-giving/matching-gifts.html
St. Jude Youngsters’s Analysis Hospital, based by Danny Thomas in 1962, is a world-renowned pediatric remedy and analysis facility devoted to eradicating childhood catastrophic ailments like most cancers. Its mission ensures that no household ever receives a invoice for remedy, journey, housing, or meals.
To amplify donations to be able to higher fulfill its mission, St. Jude integrates matching reward alternatives into its campaigns by sustaining a searchable database on its donation pages and inspiring donors to test their eligibility. This method considerably boosts its fundraising efforts to assist groundbreaking analysis and affected person care.
Standout characteristic: Highlighting different types of office giving that donors can become involved by way of, together with office fundraising campaigns, payroll deductions, or the Mixed Federal Marketing campaign
Matching Reward Internet Web page #7: Feeding America
View the matching items web page right here: https://www.feedingamerica.org/ways-to-give/matching-gifts
Feeding America is the nation’s largest home hunger-relief group, working with meals banks, pantries, and meal packages to handle meals insecurity. Based in 1979, the group’s mission is to make sure nobody in the USA goes hungry.
So as to take action, Feeding America actively incorporates matching items into its fundraising technique by partnering with corporations and their staff to double donor contributions. Their web site contains a matching reward web page and instruments to make it simple for supporters to multiply their impression and assist feed extra individuals in want.
Standout characteristic: Easy step-by-step breakdown of the matching reward course of, making it simple for donors to test their eligibility, submit a request, and multiply their impression
Matching Reward Internet Web page #8: Shriners Hospitals for Youngsters
View the matching items web page right here: https://lovetotherescue.org/how-you-can-help/ways-to-give/matching-gifts
Shriners Hospitals for Youngsters, established in 1922, gives specialised pediatric care, conducts revolutionary analysis, and gives academic packages no matter a household’s capacity to pay. Its mission is to enhance the well being and well-being of kids with orthopedic circumstances, burns, and different particular healthcare wants.
The group encourages matching items by way of its donation platform, serving to donors maximize their contributions to supply important care and increase the attain of its companies.
Standout characteristic: Part overviewing the numerous and widespread advantages of matching items for the group, encouraging donors to become involved
Matching Reward Internet Web page #9: American Lung Affiliation
View the matching items web page right here: https://www.lung.org/get-involved/ways-to-give/matching-gifts
The American Lung Affiliation, based in 1904, is devoted to enhancing lung well being and stopping lung illness by way of advocacy, training, and analysis. The ALA performs a key function in addressing public well being challenges like bronchial asthma, lung most cancers, and air high quality.
To amplify its impression, the ALA encourages donors to take part in company matching reward packages. Its web site gives instruments and sources to coach supporters on how they’ll double their donations to fund life-saving packages and initiatives, too!
Standout characteristic: Simple navigation, making the matching reward net web page shortly accessible by way of the principle web site menu
Matching Reward Internet Web page #10: Humane Society of the USA
View the matching items web page right here: https://www.humanesociety.org/sources/match-your-gift-double-your-impact
The Humane Society of the USA, established in 1954, works to advertise the humane remedy of animals by way of advocacy, training, and rescue efforts. Its mission consists of addressing animal cruelty, advocating for stronger protections, and supporting shelter packages.
HSUS integrates matching reward methods into its fundraising by selling employer-matching packages on its donation pages and in donor communications. By leveraging company philanthropy, the group maximizes funding to guard and save extra animals than in any other case potential.
Standout characteristic: Mission-related imagery, leveraging pictures of animals in multiples to characterize matching reward alternatives
Wrapping Up & Extra Sources
A well-designed matching reward net web page is a robust instrument for elevating consciousness about company philanthropy and growing income in your nonprofit. By implementing finest practices and tailoring your matching reward web page to your viewers’s wants, you can also make it simpler for donors to navigate the method and in your group to seize each eligible match.
Bear in mind: the important thing to success is a seamless expertise that encourages donors to test their matching reward eligibility and comply with by way of with their requests.
Take inspiration from these examples, and begin constructing an identical reward net web page that maximizes your nonprofit’s potential to safe company matches and amplify its mission. Good luck!
For extra data on matching items and different company giving alternatives, we advocate testing these further sources:
