CFP Board CEO Kevin Keller will retire subsequent yr after almost 20 years on the group’s helm.
Keller plans to step down on April 30, 2026. The CFP Board of Administrators has already established a search committee and can start on the lookout for Keller’s successor later this yr, each internally and outdoors the group.
Keller, who, in keeping with tax filings, earned $1.6 million in wage in 2023, mentioned it had been the privilege of his profession to guide the CFP Board and work to “develop entry to competent, moral monetary planning.”
“CFP Board is stronger than ever, with sturdy management, clear strategic course and momentum that may carry the group ahead,” he mentioned. “I’m assured that the Board of Administrators will choose a successor who will lead CFP Board to even higher heights.”
Earlier than becoming a member of the CFP Board as CEO in Could 2007, Keller was the chief working officer for the Affiliation for Monetary Professionals, the group for treasury, monetary planning and evaluation and company finance professionals, for 17 years, in keeping with his LinkedIn profile.
In a LinkedIn put up, Keller famous that there have been simply over 50,000 CFP certificants when he began, in comparison with greater than 100,000 now. He wrote he was “notably proud” of the Board’s work to develop variety within the career and highlighted the Board’s scholarship applications, which have awarded greater than $2 million to aspiring certificants.
“I strongly consider that main properly means leaving properly,” Keller mentioned.
Throughout Keller’s tenure, the CFP Board moved its headquarters from Denver to Washington, D.C., strengthening its place as an advocate for its members with legislators. He additionally spearheaded a public relations marketing campaign that the Board claimed reached “thousands and thousands” of shoppers by way of digital, tv and print media.
Beneath Keller, the Board reviewed and revised its sanctions and procedural tips. In 2007, the Board adopted up to date requirements, establishing a fiduciary customary for CFP professionals. In 2020, the revised requirements clarified {that a} CFP skilled should act in the very best curiosity of their shoppers always when offering monetary recommendation, not simply in the course of the monetary planning course of.
A number of the Board’s modifications adopted a 2019 Wall Road investigation discovered that it had did not vet 1000’s of CFP professionals’ regulatory, disciplinary and felony histories and didn’t embrace that info on its on-line search website.
In 2023, the Board break up its providers into two entities; the CFP Board Middle for Monetary Planning focused on professional bono and analysis, whereas the CFP Board of Requirements maintained its give attention to certifying advisors.
Summit Place Monetary Advisors Founder Liz Miller is the Board’s present Chair, whereas Terri Kallsen, a senior accomplice with Rise Progress Companions, is the Board’s Chair-Elect for 2025 (she’ll succeed Miller at first of 2026).
