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Tuesday, April 29, 2025

#FASuccess Ep 432: Crafting “Enter Deliverables” That Present Monetary Planning Worth To Purchasers With out Creating Busy-Work, With Seth Scott


Welcome everybody! Welcome to the 432nd episode of the Monetary Advisor Success Podcast!

My visitor on right this moment’s podcast is Seth Scott. Seth is the founding father of Heartwood Monetary Planning, an advisory agency affiliated with PlanMember Securities Company that’s primarily based in Fresno, California, and oversees roughly $100 million in belongings below administration for 850 shopper households.

What’s distinctive about Seth, although, is how he has created what he calls an “enter deliverable” that permits him to exhibit worth extra tangibly to his very best prospects by serving to them clear up a key tax planning ache level… however with out the time-consuming busywork of getting to create a separate output for every particular person shopper family.

On this episode, we discuss in-depth about how Seth constructed and offers his enter deliverable (which calculates the suitable quantity of tax-exempt housing allowance pastors can take primarily based on their particular person circumstances, and even prepares a request and subsequent decision that the Church’s Board can then use) to exhibit his experience to potential purchasers within the ministry, how Seth saves time through the use of this “enter deliverable” (which he solely has to create as soon as, with prospects filling out their info in it themselves to get the output they will use) in comparison with creating an “output deliverable” (the place an advisor has to gather and manage knowledge and produce the deliverable doc individually for every prospect), and the way Seth’s willingness to provide this deliverable away to prospects permits him to get his foot within the door along with his goal purchasers for once they’re (finally) prepared for a extra holistic planning relationship.

We additionally discuss Seth’s journey to monetary planning as a profession changer (after discovering that earlier jobs in city planning and actual property both took an excessive amount of time away from his household or weren’t suitable along with his values), how Seth’s reference to a household buddy finally led him to imagine the books of enterprise of three retiring advisors below a vesting earn-out settlement that did not require him to commit capital upfront, and the way Seth makes use of the income generated from serving a broad base of purchasers by way of the vesting settlement because the business-building runway to “hold the lights on” as he grows his long-term very best shopper base of working with pastors and their church buildings.

And make certain to hearken to the top, the place Seth shares how he determined to grow to be a Licensed Tax Preparer after shopping for a retiring advisor’s tax apply (and why he’s planning to earn the Enrolled Agent license to realize extra specialised coaching to raised serve his purchasers’ tax preparation wants), how Seth is gaining inroads with church buildings (and their pastors) by serving to them arrange 403(b)(9) retirement plans that require little upfront value on the church’s half and supply their pastors distinctive tax advantages, and the way Seth’s religion has helped him climate the ups and downs of the key life transitions that include a profession change, taking on greater than 800 purchasers to serve, and seeking to what he needs his long-term very best apply to be.

So, whether or not you are interested by studying about creating “enter deliverables” that may exhibit an advisor’s worth to purchasers and prospects alike, a path to serving a big shopper base quickly after profession turning into the monetary recommendation occupation, or how you can acquire inroads with purchasers in a selected occupation, then we hope you take pleasure in this episode of the Monetary Advisor Success podcast, with Seth Scott.

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